From the 4th to the 6th February, we spent three days with retail experts in the Clarion Congress Hotel Prague. Everyone in there agreed on the fact, that the key to a happy costumer is to make him experience things. And that was our motto for the event, too.
The program of the 25th annual conference started by looking back into the history with the Minister of Commerce. She explained, how commerce has changed in the past 25 years. The challenge for the next 25 years is to produce healthy and affordable food. During the whole event, we could listen to 125 interesting speakers, which have inspired us with their ideas on how to make the costumer experience the retail.
The event was hosted by Martin Veselovský and Lucie Výborná. We cooperated with Blue Events agency, Czech Confederation of Commerce and Tourism and VŠE Praha. The effective background behind the speakers was provided by the 180m2 LED wall in the 4K format. The weight of the wall was almost 8 tons! And as always, the trickiest part was to split the hall into two parts, after the dinner. But as per usual – that was not a problem for us.
Photos: Retail Summit